Tag Archives: adobe analytics

Universal Adobe Debugger Chrome Extension Review

Universal Adobe Debugger Chrome Extension: A Valuable Tool for Adobe Analytics Professionals  In the fast-paced world of digital analytics, precision and efficiency are paramount. For practitioners working within the Adobe Analytics ecosystem, troubleshooting implementations can be complex and time-consuming—especially when … Continue reading

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Adobe Analytics Articles

Adobe Analytics Articles: Building an Adobe Analytics Metrics & Dimensions definitions page with the Adobe Analytics API

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Explain the Difference Between Web Analytics and Email Analytics

Web Analytics Web analytics (aka: digital analytics) refers to the collection, measurement, and analysis of data about visitors and their behavior on websites. It provides insights into the number of visitors, their sources, behavior on the site, and which pages … Continue reading

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Adobe Analytics and Google Analytics Terminologies [Repost]

Great resource for Adobe Analytics and Google Analytics terminologies for mapping GA variables to AA variables and vice versa. Original Post: https://yuhuisdatascienceblog.blogspot.com/2020/05/adobe-analytics-and-google-analytics.html When going from an Adobe Analytics world to a Google Analytics world or vice versa, you’re bound to … Continue reading

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